SPOTTER is an always-on AI strength & physique coach that actually remembers you — unlimited programming, form, nutrition and accountability, any hour you train.
Brilliant — when you can afford them and reach them. But they sleep, they cost $200–500 a month, and they're not there at 5am when the doubt hits.
ChatGPT is cheap, but it forgets you between chats, hedges every answer, and never checks whether you actually showed up.
A specialist coach that remembers your lifts, your program, your injuries and your goals — and holds you to them. Unlimited, instant, 24/7. The knowledge of a great coach, the availability of your phone.
Training built for your goal, gear and schedule — and adjusted the moment life changes.
Cues, fixes and safe swaps when something hurts or the rack's taken.
Macros, timing, cutting or bulking — practical, food-first, sustainable.
Checks in, tracks your streak, celebrates real PRs and calls out the excuses.
Remembers everything about your training, so you never start from scratch.
Talk to it between sets — hands chalked, phone down. (Pro tier.)
Your experience, your days, your gear, any niggles. It builds your plan.
Log your sets, ask anything mid-session, adjust on the fly.
It remembers, reviews your week, and pushes the next step. Every time.
Founding members lock these prices for life.
Tell us how you train and which level fits. Founding members get launch pricing for life.
SPOTTER remembers you — your lifts, program, injuries and goals — and builds on every session instead of starting cold. It's a specialist with a coaching method, it checks in on you, and you can talk to it by voice. Generic AI does none of that.
For most lifters, it does what a great online coach does — programming, nutrition, accountability — unlimited and 24/7, at a fraction of the cost. For serious competition prep, the Elite tier is built to sit alongside or replace a human prep coach.
SPOTTER is built by Ash & Iron Limited — coaching forged for people who train with intent.
We're forming the founding group now. Join the waitlist and you'll be first in, at founding pricing locked for life.
No. Joining the waitlist is free. You choose whether to subscribe at launch.
SPOTTER coaches training, nutrition and recovery, and will work around a niggle. It is not a medical service — for real pain or injury it will tell you to see a physio or doctor.